{"id":1412,"date":"2019-03-18T14:46:03","date_gmt":"2019-03-18T13:46:03","guid":{"rendered":"https:\/\/www.beesmile.fr\/?p=1412"},"modified":"2020-12-22T17:46:12","modified_gmt":"2020-12-22T16:46:12","slug":"marque-employeur-un-exemple-de-coup-double","status":"publish","type":"post","link":"https:\/\/www.beesmile.fr\/index.php\/2019\/03\/18\/marque-employeur-un-exemple-de-coup-double\/","title":{"rendered":"Marque employeur : un exemple de coup double !"},"content":{"rendered":"\n<p>Coup double pour cette entreprise adapt\u00e9e dans le monde de la relation client : pour renforcer la marque employeur du groupe Handicall, BEE Smile lui a propos\u00e9 de mettre en avant des salari\u00e9s volontaires pour promouvoir leur parcours et leur m\u00e9tier. <\/p>\n\n\n\n<p>Ainsi, l&rsquo;image du m\u00e9tier est positive, la soci\u00e9t\u00e9 apparait sous son vrai jour et quatre salari\u00e9s issus des 4 sites op\u00e9rationnels sont mis en avant; l&rsquo;ancrage \u00e0 leur employeur s&rsquo;en retrouve renforc\u00e9 et tous les autres salari\u00e9s per\u00e7oivent la volont\u00e9 de mettre en avant leur premi\u00e8re force : les conseiller(e)s client\u00e8les.<\/p>\n\n\n\n<p>La recette : quatre questions simples sur la relation entre le salari\u00e9 et l&rsquo;entreprise et une photo hors champ professionnel pour renforcer la proximit\u00e9 avec le lecteur. <\/p>\n\n\n\n<p>Le r\u00e9sultat en images :<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img fetchpriority=\"high\" decoding=\"async\" width=\"618\" height=\"614\" src=\"https:\/\/www.beesmile.fr\/wp-content\/uploads\/2019\/03\/Christelle_IMG.png\" alt=\"\" class=\"wp-image-1420\" srcset=\"https:\/\/www.beesmile.fr\/wp-content\/uploads\/2019\/03\/Christelle_IMG.png 618w, https:\/\/www.beesmile.fr\/wp-content\/uploads\/2019\/03\/Christelle_IMG-150x150.png 150w, https:\/\/www.beesmile.fr\/wp-content\/uploads\/2019\/03\/Christelle_IMG-300x298.png 300w, https:\/\/www.beesmile.fr\/wp-content\/uploads\/2019\/03\/Christelle_IMG-174x174.png 174w\" sizes=\"(max-width: 618px) 100vw, 618px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"675\" height=\"659\" src=\"https:\/\/www.beesmile.fr\/wp-content\/uploads\/2019\/03\/Chartres-IMG.png\" alt=\"\" class=\"wp-image-1419\" srcset=\"https:\/\/www.beesmile.fr\/wp-content\/uploads\/2019\/03\/Chartres-IMG.png 675w, https:\/\/www.beesmile.fr\/wp-content\/uploads\/2019\/03\/Chartres-IMG-300x293.png 300w\" sizes=\"(max-width: 675px) 100vw, 675px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"613\" height=\"621\" src=\"https:\/\/www.beesmile.fr\/wp-content\/uploads\/2019\/03\/abdelkrim_IMG.jpg.png\" alt=\"\" class=\"wp-image-1417\" srcset=\"https:\/\/www.beesmile.fr\/wp-content\/uploads\/2019\/03\/abdelkrim_IMG.jpg.png 613w, https:\/\/www.beesmile.fr\/wp-content\/uploads\/2019\/03\/abdelkrim_IMG.jpg-296x300.png 296w\" sizes=\"(max-width: 613px) 100vw, 613px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"554\" height=\"606\" src=\"https:\/\/www.beesmile.fr\/wp-content\/uploads\/2019\/03\/Aurore_IMG.png\" alt=\"\" class=\"wp-image-1418\" srcset=\"https:\/\/www.beesmile.fr\/wp-content\/uploads\/2019\/03\/Aurore_IMG.png 554w, https:\/\/www.beesmile.fr\/wp-content\/uploads\/2019\/03\/Aurore_IMG-274x300.png 274w\" sizes=\"(max-width: 554px) 100vw, 554px\" \/><\/figure>\n\n\n\n<p> <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Coup double pour cette entreprise adapt\u00e9e dans le monde de la relation client : pour renforcer la marque employeur du groupe Handicall, BEE Smile lui a propos\u00e9 de mettre en avant des salari\u00e9s volontaires pour promouvoir leur parcours et leur m\u00e9tier. Ainsi, l&rsquo;image du m\u00e9tier est positive, la soci\u00e9t\u00e9 apparait sous son vrai jour et&hellip;&nbsp;<\/p>\n","protected":false},"author":1,"featured_media":1417,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[6,7],"tags":[],"class_list":["post-1412","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tendances","category-blog"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.beesmile.fr\/index.php\/wp-json\/wp\/v2\/posts\/1412","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.beesmile.fr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.beesmile.fr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.beesmile.fr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.beesmile.fr\/index.php\/wp-json\/wp\/v2\/comments?post=1412"}],"version-history":[{"count":4,"href":"https:\/\/www.beesmile.fr\/index.php\/wp-json\/wp\/v2\/posts\/1412\/revisions"}],"predecessor-version":[{"id":1436,"href":"https:\/\/www.beesmile.fr\/index.php\/wp-json\/wp\/v2\/posts\/1412\/revisions\/1436"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.beesmile.fr\/index.php\/wp-json\/wp\/v2\/media\/1417"}],"wp:attachment":[{"href":"https:\/\/www.beesmile.fr\/index.php\/wp-json\/wp\/v2\/media?parent=1412"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.beesmile.fr\/index.php\/wp-json\/wp\/v2\/categories?post=1412"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.beesmile.fr\/index.php\/wp-json\/wp\/v2\/tags?post=1412"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}